Digital Brands Inc.

Vertical Innovation

Authoritative Content

Engaged Audiences

Brand Focused

We build, own, and operate market-leading web properties that serve consumer needs in large verticals such as lifestyle, technology, and finance.

We imagine a superior user experience, then build it.

Our sites quickly become trusted authorities on their respective topics by offering users free advice and guides authored by leading experts.

We identify leading experts, then give them a platform.

Each month, Digital Brands sites attract and engage with millions of users via a variety of popular web search and social media platforms.

We attract target audiences, then engage and interact.

We don’t just build websites; we build brands. From concept to creation, we create a unique, branded experience for users and partners alike.

We think “brand” first, then build vertical leaders.

Our Brands

Digital Brands is a fast-growing developer of high-traffic websites in competitive online verticals. Learn more about each of our market-leading brands below.

Careers

We are always seeking talented, passionate individuals to join our growing team of developers, writers, and marketers. Want to join our team? See below for our latest job openings.

Staff Writer, Lifestyle Brands »

Come write for our lifestyle brands! We're now hiring full-time, in-house content creators... (read more)

Staff Writer, Technology Brands »

Come write for our tech brands! We're now hiring full-time, in-house content creators... (read more)

See all jobs »

This Month at Digital Brands

May 2025
Everyone
Content
Development
Operations
Ryan S. Frankel

Ryan S. Frankel, President

What I'm Working On: In Q2, we are continuing to expand our news and advice content, releasing video to our social media platforms, and working on the most in-depth reviews the internet has ever seen. The Product Team is hammering away on a new version of one of our sites and we are currently vastly expanding our online marketing.

Ashley Fricker

Ashley Fricker, Director of Growth

What I'm Working On: My team is focusing on rewriting all of our sites’ full reviews and updating select existing articles, among a few other small projects I’ll be leading charge on. I’ll also be managing our affiliate partnerships and onboarding a few new finance partners I recently met at CardCon!

Catherine McNally

Catherine McNally, Director of PR, Finance

What I'm Working On: This quarter, I’m focused on launching primary research studies in the finance industry to deliver compelling data & insights for our readers. I’m also attending industry conferences and connecting with professionals across financial services to stay sharp on trends and build relationships that support our editorial goals.

Colleen McCarthy

Colleen McCarthy, Director of PR, Lifestyle

What I'm Working On: This quarter, I am focused on getting primary research studies launched for the dating industry. I will be working with our partners to analyze data, confirm study and story topics, and then publish those results for our readers. I am also looking to expand our SME panel and pursue new partnerships.

Adam Blacker

Adam Blacker, Director of PR, Technology

What I'm Working On: This quarter I am focused on getting a consistent flow of studies onto HostingAdvice to provide our readers with fresh and helpful industry insights. This is still a new space for me, and it's been fun getting to know the people and media entities who cover the web hosting industry.

Herb Jones

Herb Jones, VP of Marketing

What I'm Working On: We made a huge splash in Q1 on social media, and this quarter, we plan on scaling that up while improving our process and post quality across all social channels. My focus is on continuing to extend our suite of brands across our social channels in order to engage with and build our growing community.

Dawson Billock

Dawson Billock, Director of SEM

What I'm Working On: We are launching strategic marketing campaigns to drive high-quality web traffic, leveraging data-driven insights. Performance metrics are continuously monitored, and ongoing optimization is applied to maximize effectiveness, enhance user engagement, and ensure measurable ROI.

Levi Horowitz

Levi Horowitz, Senior Marketing Manager

What I'm Working On: This month, I get to flex some new and old muscles to build out campaigns to grow our brand’s following across many social channels. Along the way, I’ll also be tracking performance of our various campaigns and affiliate offers, in addition to providing support to many of our teams.

Danielle Marshall

Danielle Marshall, Operations Manager

What I'm Working On: 2025 brings a lot of change for DB as we tactfully navigate this ever-evolving space. Now heading into Q2, we've hit a rhythm, and we're on a roll! This quarter, I'll maintain our books, track revenue, process payroll, and complete our billing/invoicing. I'll also manage compliance standards in our finance vertical.

Lillian Guevara-Castro

Lillian Guevara-Castro, Editor-In-Chief

What I'm Working On: Engaging readers with need-to-know information is Digital Brands’ mission. Whether it’s on social media, in videos, via in-depth features or breaking news articles, our writers, editors and producers cull the finance, technology and lifestyle industries every day to bring our readers timely and relevant content. Join us.

Austin Lang

Austin Lang, Marketing Editor

What I'm Working On: We've got some big projects in the works here at Digital Brands. Right now, I'm updating some of our older content with up to date statistics and fresh graphics. Whether you're looking at our lifestyle, financial, or hosting content, you can rely on us for up-to-date, factual information.

PJ Fancher

PJ Fancher, Senior Web Developer

What I'm Working On: Jared and myself are still working on our complete rewrite of DatingAdvice.com. We are entering the final stages of getting everything perfect for final review. Hopefully, we can wrap up the new DA launch this quarter or early next quarter. In between the new DatingAdvice we 've been helping to roll out new social related features to all our main sites.

Roberto Sanchez

Roberto Sanchez, Senior Web Developer

What I'm Working On: This month we will be updating social sections on all our sites, to enhance our sites' social profiles and make it easier for our visitors to connect with us. I will also be working on various improvements to help our content and marketing teams find what they need on our sites.

Jared Thomas

Jared Thomas, Web Developer

What I'm Working On: PJ and I are putting the finishing touches on the new DatingAdvice site, bringing a fresh look and improved user experience. At the same time, I am exploring ways to leverage generative AI to create smarter tools and find ways to utilize it to better serve our visitors.

Alan Everson

Alan Everson, Graphic Designer

What I'm Working On: A big focus in design has been integrating our social media throughout our sites, as well as updating and creating new designs to ensure a uniform look for each brand throughout all social media channels. I have also created branded ads to run on all of our social media platforms to help grow our followers.

Amber Brooks

Amber Brooks, Advice Manager, Lifestyle

What I'm Working On: We're growing our team and our skill sets this quarter on multiple fronts. I'm collaborating with seasoned experts in the dating industry to add new perspective, voices, and, as always, advice to our website and social media channels. We're diving into video content like never before and getting great results so far!

Jon McDonald

Jon McDonald, Advice Manager, Finance

What I'm Working On: Our finance sites have been working on some new content to help consumers make more informed decisions about products and services. And we're also bringing that knowledge to a new audience on our social media accounts. So stay tuned for more tips, tricks, and in-depth how-tos!

Christina Lewis

Christina Lewis, Advice Manager, Technology

What I'm Working On: We're updating our web host reviews this month. The most renowned experts in the tech industry are taking each web host for a hands-on spin to share the good and the bad with our readers. Stay tuned to read all about their personal experiences using our favorite hosting providers.

Adam West

Adam West, News Manager, Finance

What I'm Working On: It's an exciting month for the finance industry news team with our team ramping up our social engagement strategies. We also attended CardCon in South Florida and are booking interviews with industry insiders to create unique content that matters to the credit card and lending industries.

Cristian Lopez

Cristian Lopez, News Manager, Technology

What I'm Working On: We've been working overtime at HostingAdvice to help our audience stay up-to-date with the latest news impacting the tech landscape. There's a lot of big moves happening within the industry, and we've been refining our processes to help us be the best reporters in the world of hosting.

Shanna Ellis

Shanna Ellis, News Manager, Lifestyle

What I'm Working On: As we dive into the new year we’re excited about changes and progress. As we introduce new strategies to position our brands as go-to sources for news, we will focus on putting users first. As we adapt to the changing landscape, we are headed towards our goal of being a top resource for industry news in the lifestyle space.

Lynn Cadet

Lynn Cadet, Staff Writer, Technology

What I'm Working On: This quarter, I’m excited to work with the studies team to provide relevant and timely findings to our readers. I look forward to keeping up with the latest trends and capturing the viewpoints of everyday people on hot topics affecting the dating, hosting, and finance landscapes.

Jordan Sprogis

Jordan Sprogis, Staff Writer, Technology

What I'm Working On: Every day brings something new in the web hosting industry. I have a feeling we'll keep seeing headlines about AI workloads in data centers — and how to scale efficiently and sustainably. I'm excited to spotlight the most relevant updates so hosting providers can make informed decisions around infrastructure and energy use.

Andrew Allen

Andrew Allen, Staff Writer, Finance

What I'm Working On: We’ve been developing new techniques and processes here on the finance team, and we’re excited to have begun implementing them. This month, I’ll be bringing you relevant and timely credit card news to help keep your business on track to reach its goals.

Emma Patterson

Emma Patterson, Staff Writer, Lifestyle

What I'm Working On: As the dating world adapts to growing dating app fatigue and the AI boom, so do I as a news writer for the Lifestyle team. I'm excited to explore new perspectives, new growth strategies, and new storytelling techniques in Q2, all as efficiently as possible.

Partnerships

Each of our company’s websites and apps are built with one purpose in mind: to become the leading, authoritative resource in a vertical. If your company would benefit by associating with a vertical-leading brand, contact us today to learn about advertising and other partnership opportunities with Digital Brands.

Our Charities

No matter our starting point in life, one thing we all agree on is how profoundly the people and culture of Gainesville have influenced us all. Learn about the incredible charities that Digital Brands supports as our way of saying 'thanks' to this great city we're proud to call home.

Our Culture

Digital Brands is a workplace like no other. Combine the area's coolest tech office, diverse team members, and a drive to make the best websites in the market, and you'll get the unique atmosphere of Digital Brands. We pride ourselves on making work-life balance a reality: Employees enjoy a four-day workweek, company-sponsored football tailgates, hobby reimbursement, and fun, in-office challenges that involve spiking beach balls in office chairs. Needless to say, we're smitten with our own one-of-a-kind work style.